Monthly Archives: January 2015

Bookmark this – February desktop wallpaper calendar

Artfully inspired desktop wallpaper-calendar from the creative minds at Marina Design.

Click the image above to select the size suitable for your monitor resolution. Enjoy!

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Building confidence – worth a watch

I attended an industry meeting a number of years ago and a female Chief Development Officer was the speaker. Her opening words shook me.  She wondered why, in an industry dominated by female staff members, were there so few female executives?

Why indeed?

Author Kitty Kay has a possible clue, although her research is not limited to the nonprofit sector.  Females are notorious at self-effacing behavior.  For no obvious reason.  Even successful females have a measurable confidence gap when compared with their male colleagues who have achieved similar success.  Here’s a discussion with Ms. Kay, who has conducted research on the topic and offers some valuable suggestions.

Click here for the accompanying article.

What lessons can we learn?  Ms. Kay shares some findings.  She says women often hyperfocus on failures or negative aspects of their performance, but in a way that is ridiculously out of context with their overall professional achievements.  She also indicates that women tend to have internal dialogues that can spin out of control, contributing to a lack of action.

The video and article are well worth a look.

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Tip: Register early for APRA-GH’s Winter Workshop

Just a little tip, the number of photo-headshot appointments and resume-review appointment time slots at our Winter Workshop is limited.  This phenomenal little extra is a super individual service to help give your professional brand a jump start.  Please don’t forget to select either (or both) appointment types when completing your online registration!

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We’ve been getting a few questions about how to register if you’re not a member and the registration cost for nonmembers. The answer is to join online first then register.  APRA-GH annual membership is still only $35 per year and it’s the best value around.

Please share the Winter Workshop info with your colleagues or associates who might be interested!

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Going from satisfactory to excellent with thank you letters

Inspired consultant and blogger Penelope Burk has been surveying donors and paying attention to what they say about how the nonprofits to whom they give recognize their donations.  Here’s her list of 20 elements that contribute to an excellent thank you letter.

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Of course, images go a long way toward helping our donors see exactly who and what their dollars are supporting.  Ball Statue University holds campus-wide thank you events to involve students, faculty and donors and shares those images through their social media channels.

Thanks Ball State alumni and friends!

To access Penelope Burk’s blog, click on the list above.

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Great ideas to boost giving

From our friends at Ruffalo Cody, 5 clever ideas to implement over the next few months that could be especially useful for annual giving solicitation, renewal and stewardship strategies.  Here’s a quick synopsis —

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As a best practices reminder, Ruffalo Cody suggests that when implementing a new practice, make sure to capture baseline constituent list for each communication, to be able to measure specific results.

Click on any of the suggestions above to read the full article.

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Winter Workshop – registration open!

APRA Greater Houston is excited to announce our Winter Workshop on March 6th.  It promises to be a day full of forward thinking sessions energize your career trajectory.  We hope you can join us!

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Click on the image above to navigate to the registration page.

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Social media user demographics for 2015

AdWeek just published their 2015-2016 forecast for social media platform user composition by age range.  Here are the results for the largest platforms, spanning nearly 180 million individuals.

Plan for content and social campaigns that resonate with your audience demographics!

Infographic: Carlos Monteiro

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